Tether Operations Limited, the leading company in the digital asset sector, has partnered with Reku, a crypto exchange platform, to enhance Indonesians' knowledge of crypto assets and blockchain technology. This collaboration will be carried out through an extensive roadshow spanning ten major cities throughout Indonesia.
The roadshow is set to start in September 2024 and continue through March 2025, visiting major cities such as Bali, Medan, Yogyakarta, Surabaya, Malang, Padang, Palembang, Pekanbaru, and Balikpapan, with a grand finale in Jakarta. The main objective of this partnership is to carry out educational activities that will increase awareness of the advantages of blockchain, crypto assets, and peer-to-peer technologies. Tether and Reku aim to empower Indonesians with the knowledge needed to make informed choices regarding digital assets through these initiatives.
Founded in 2018, Reku is a leading crypto asset exchange in Indonesia. It provides a platform for users to invest in, buy, and sell crypto assets. Reku also helps Indonesians navigate the evolving landscape of cryptocurrency by offering regulated access to digital assets.
Chainalysis reports that Indonesia was ranked 7th out of 146 countries in cryptocurrency adoption in 2023. The country saw a substantial rise in crypto transactions, reaching 211 trillion Indonesian Rupiah (US$13 billion) in May. Moreover, the number of registered crypto investors surged to 20.16 million by April this year. This data underscores Indonesia's expanding role as a significant center for crypto activities.
“Reku and Tether share a common vision of advancing crypto literacy, ensuring that individuals can make well-informed financial decisions in the rapidly changing digital landscape. We are excited to collaborate with Reku to combine our expertise and collectively promote knowledge and education on crypto assets and blockchain technology across Indonesia”, said Paolo Ardoino, CEO of Tether.
Reku’s co-CEO, Jesse Choi, expressed pride in formalizing the collaboration with Tether and said, “Reku aims to reach and educate thousands of participants through the literacy series with Tether during the educational roadshow in ten major cities. We hope that more Indonesians will become familiar with crypto assets and blockchain technology”.
This collaboration with Reku is a key component of Tether’s wider strategy to promote the adoption of crypto assets in emerging markets and showcase the transformative potential of digital finance. At the heart of this strategy is Tether EDU, a newly launched department dedicated to crypto education. Tether EDU is focused on educating individuals and communities about the advantages and practical applications of digital currencies through workshops, online courses, and partnerships with local organizations.
