MCN Academy, the talent hub of MCN, remains dedicated to developing Saudi talent through its next cohort of the Saudi Graduate Programme. Beyond training and job rotations, this initiative serves as a direct pathway to securing full-time roles within MCN agencies, reinforcing its commitment to nurturing the next generation of MarComms leaders.
This program aligns with Saudi Vision 2030, enhancing the MarComms sector's attractiveness to local talent and promoting a more diverse and empowered workforce.
Structured as a 6-month rotation-based program, it offers participants hands-on experience in areas such as advertising, media, PR, strategy, data, content curation, social media, and digital marketing. The program partners with MCN's leading agencies—FP7McCann, UM, Initiative, Magna, MRM, Jack Morton, and Weber Shandwick—providing valuable exposure to the key disciplines shaping the future of the industry.
Programme Structure:
Learning Journey: A structured 6-month rotation through various MCN agencies, offering hands-on training across multiple disciplines.
Skill Development: The program emphasises both technical and soft skills essential for career growth, ensuring participants are prepared to excel in the evolving market.
Dedicated Mentorship: Graduates are paired with monthly buddies across agencies to offer guidance and foster a supportive learning environment.
The outcome underscores the program’s effectiveness in developing local talent and fostering long-term careers, contributing to the Kingdom’s vision of a robust, sustainable workforce.
MCN’s Saudi Graduate Programme is a central part of the organization's talent development strategy, designed to equip local talent with the skills and experience needed to drive innovation and contribute to the Kingdom's economic transformation. By cultivating a highly skilled local workforce, the program supports Saudi Vision 2030, promoting a knowledge-based economy and diversifying talent across key sectors. Additionally, the initiative offers graduates opportunities to explore leadership pathways, preparing them for influential roles that will shape the future of the MarComms industry.
Ghassan Harfouche, CEO – MCN MENAT, commented, “The MCN Saudi Graduate Programme reflects our ongoing commitment to investing in KSA’s talent ecosystem and aligns with our vision to nurture and empower our people at every stage of their career. By prioritizing talent diversification in a high-demand market, we ensure that our people are equipped with the skills and experiences they need to navigate a dynamic industry and contribute meaningfully to the future of MarComms in the Kingdom.”
Ricarda Ruecker, Chief Talent Officer – MCN MENAT, added, “Inclusion, collaboration, and empowerment are at the core of our talent strategy at MCN. The MCN Saudi Graduate Programme embodies this commitment by fostering a supportive environment where local talent can thrive. As part of our commitment to their success, it is our responsibility to ensure these graduates receive the necessary support, attention, and tools to excel, shaping future industry leaders and advancing the Kingdom’s Vision 2030 goals.”