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By Asia Education Review Team , Monday, 22 January 2024 12:22:23 PM

AUBH launches Masters program in Multimedia Management with Hybrid Learning

  • The American University of Bahrain proudly announces a groundbreaking shift in postgraduate education, introducing a dual modality approach for all its programs to meet the needs of working professionals. This strategic initiative aims to balance flexibility and accessibility while maintaining academic rigor. Postgraduate students at the American University of Bahrain will experience a dynamic combination of in-person and online learning, designed to accommodate their busy work schedules. In-person Saturday classes will foster a collaborative environment and enable face-to-face interaction with faculty members, while online Tuesday classes offer the convenience of remote learning for increased flexibility.

    Furthermore, the American University of Bahrain has unveiled the initiation of its Master of Arts in Multimedia Management program, crafted to provide students with the skills and knowledge essential for success in the dynamic realm of multimedia. Tailored with the needs of working adults in mind, this two-year program is set to officially commence during AUBH's spring semester. With distinctive concentrations, the program empowers students to advance their careers in areas such as advertising, media, marketing, public relations, web design, and video game design. Offering a combination of flexibility and an executive-focused curriculum led by world-class faculty, the program is expansive enough to encompass themes like creative industries, strategic management, and leadership in multimedia practices.

    Dr. Hanan Naser, Interim Associate Provost at AUBH, expressed enthusiasm for both the hybrid approach implementation and the introduction of the new program. She stated, "The adoption of the dual modality educational approach provides a flexible and adaptable learning experience for all our postgraduate students. The launch of our Master of Arts in Multimedia Management program is designed to address the demands of the ever-changing multimedia landscape. At AUBH, our commitment to innovation is evident not only in the program's curriculum but also in the dual modality approach, ensuring accessibility for a diverse student population. This learning approach will offer unparalleled flexibility, allowing students to tailor their educational journey to individual needs and preferences".

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