KFC Malaysia has introduced The KFC Scholarship, designed to support more than 30 students from underprivileged backgrounds in Malaysia as they pursue higher education. With a total commitment of RM2.1 million, this initiative targets qualified B40 students seeking undergraduate degrees at any of Malaysia's 20 public universities. Alongside covering tuition fees, the scholarship includes a monthly living allowance and KFC meal vouchers.
The goal of The KFC Scholarship is to ease financial pressures and enable students to concentrate on their academic pursuits. Escalating living expenses and educational costs have heightened the difficulty for numerous families, especially those in underserved areas, to provide their children with quality education. "Education is always close to my heart. It's the best investment of our children's future", said QSR Brands chairman Tan Sri Jamaludin Ibrahim.
"As operators of the largest fast food chains in Malaysia, we at QSR Brands recognize its power to transform lives, uplift communities, and create a more equitable society. The KFC Scholarship reflects our commitment to investing in the community and empowering the next generation of leaders. By removing financial barriers, we aim to open doors to quality education and build economic opportunities for the future".
QSR Brands chief executive officer and managing director Nehchal Khanna said, "Education is the foundation for a better future and essential in shaping future leaders of Malaysia. We believe the power of education engages minds, hearts, and hands, fostering holistic development". "It's not just about knowledge; it's about self-worth, confidence, and resilience. As we invest in education, we create a rich foundation for leadership and we hope through this scholarship programme, we will ultimately forge a brighter path for our youths, the next generation leaders of our country".
"At KFC Malaysia, we believe in creating a positive and lasting impact on the communities we serve," said KFC Malaysia head Chandrasagran Munusamy. "Through the launch of the first KFC Scholarship, we are investing in the future of Malaysia by empowering young minds with the foundation they need to overcome social and economic barriers, pursue their dreams, and contribute to the nation's development. We hope to impact more young Malaysians in the years to come".
A committee comprising QSR Brands' leadership team will review and choose finalists among the applicants. Thirty students will be selected to receive financial assistance throughout their four-year undergraduate studies under The KFC Scholarship initiative. This program underscores QSR Brands' ongoing dedication to community development and enrichment initiatives. Through initiatives like Add Hope and the KFC Feeding Programme, KFC Malaysia has donated over RM32 million since 2007. Recently, QSR Brands also committed RM2 million to address child hunger, benefiting underprivileged students in 28 schools across Malaysia.
